SUN CARE PHILOSOPHY
Institut Esthederm’s suncare products protect youthfulness and can change your skin’s fate when it comes to sun exposure. Since its foundation, Institut Esthederm has focused its research on exploring how the skin interacts with the sun.
Its research has enabled major scientific breakthroughs which now mean that Esthederm’s sun protection products are some of the most highly effective youth-preserving products on the market. More than mere sun protection, these products embody a certain way of living in the sun, a unique pleasure, reserved to the lucky few.
OUR BELIEF: LIVE WITH THE SUN, NOT WITHOUT IT
It all started with a sun-loving pharmacist and biologist whose convictions ran counter to traditional thinking: no life without sun. There is no life without sun, because humans were born under it.
OUR CONVICTION: THE SKIN PROTECTS ITSELF BY TANNING.
When the skin is exposed to UV rays, melanin production increases and the surface of the skin thickens to better filter solar radiation. Tanning is the sunburn’s protective mechanism.
OUR CONVICTION: ADAPT TO THE SUN INSTEAD OF OVERPROTECTING THE SKIN.
The relationship between skin and the sun is a matter of adaptation—the perfect dose of sun is needed to trigger an amazing protection mechanism: tanning.
OUR CONVICTION: AS AN INDICATOR, SPF IS NOT SUFFICIENT - IT ONLY GIVES US INFORMATION ABOUT SUNBURN
SPF, used by the entire profession, does not provide the user with information regarding the product’s capacity to protect the skin's youthfulness. It indicates the level of UVB protection (responsible for causing sunburn). The many different quantitative and especially qualitative parameters that Esthederm suncare products take into account in the treatment of solar radiation cannot be reduced to one single figure - UVA rays are just as, if not more important, than UVB rays. It is this fight against the shortcomings of SPF that has allowed Esthederm to distinctive products that are now highly popular: Gentle sun / Normal sun / Strong sun The levels of sun used by Institut Esthederm help you to choose the right suncare product depending on the intensity of the sun.
